TREE
TREE Marketing is a branding agency in Egypt that builds brand identities the way we build businesses: strategy first, design second, launch third.
Get Quotation
Before we design anything, we define everything that makes the design matter: brand purpose, positioning, target buyer, competitor mapping, unique value proposition, personality archetype, and messaging pillars. This is delivered as a written strategy document you can hand to any team member for years.
For new ventures, product lines, or rebrands. Linguistic screening in Arabic and English, cultural checks, .com and .eg availability, trademark pre-screening, and a shortlist you can defend to the board.
Primary logo, secondary marks, monograms, favicons, colour system, typography system, iconography, illustration style, photography direction, and pattern library — designed to work in Arabic and English, on print and on a phone screen.
A comprehensive brand book covering logo usage, spacing, colour codes (RGB, CMYK, Pantone, HEX), typography rules, tone of voice, do's and don'ts, and application examples. So your team, your printer, and your next agency all stay on-brand — without asking.
How your brand sounds in Arabic and English. Vocabulary lists, sample copy, formality dial, humour dial, and cultural guardrails specific to the Egyptian market.
Business cards, letterheads, packaging, signage, uniforms, vehicle wraps, social media templates, presentation decks, email signatures — every place your brand shows up, designed to system.
Legacy brand audits, equity mapping, transition strategy, and full identity redesign — with a rollout plan that protects your existing customer trust while opening the door to new growth.
We interview founders, key employees, and (where possible) real customers. We audit your category, your competitors, and your current perception. Nothing subjective — everything documented.
We write your brand strategy: who you serve, what you promise, why you win, and how you sound. This document is signed off before any design begins.
We explore three distinct creative directions, present them with reasoning, and refine the chosen route through structured rounds — never endless "can we see one more version" loops.
Once the identity is locked, we systemise it: full guidelines, template library, and asset kit.
Internal launch (train the team), external launch (website, social, PR, packaging), and 90-day post-launch review to make sure the brand lives in the wild the way it lived in the deck.
Every TREE brand starts with strategy, is designed for Arabic and English, and becomes a complete system that works across every touchpoint — creating a real asset that grows with the business.
We build brand experiences tailored around the specific needs of every industry, from core strategy to every practical touchpoint.
Clinics, hospitals, doctors, pharma. Identity systems that convey competence, warmth, and trust — critical for Egyptian patients who choose care as much on brand feel as on referral.
Restaurants, cafés, cloud kitchens, packaged food. Identity, menu system, packaging, uniforms, signage, and delivery-app collateral — designed to travel from Instagram to real life without losing anything.
Fashion, beauty, homeware, electronics. Identity systems that work on a shelf, on a phone, and inside a marketplace.
Master brand, sub-brands per project, sales collateral, hoardings, and long-form investor communications.
Fast, confident brand launches — designed to raise, sell, and hire from day one.
Rebrands, sub-brand architecture, internal culture communication, and long-form annual reports.
Branding investment in Egypt is driven by scope and stakes, not templates. A focused startup identity — strategy, logo, core system, and lean guidelines — typically starts in the mid-five-figure EGP range. Full corporate identities with strategy, naming, extended systems, comprehensive guidelines, and rollout support sit significantly higher. Every TREE branding proposal is scoped and fixed in EGP — no per-hour surprises.
If your brand looks dated, sounds like everyone else, or was designed on Fiverr three years ago, we would like to talk. Send us a WhatsApp on +20 120 660 7770 or request a quotation — we will send you a scoped proposal and a preview of how we think about your category within three working days.
A comprehensive branding project typically takes 4–8 weeks from the initial discovery phase through to final delivery of your brand guidelines and asset kit.